Date: 21/09/2024
Time: 10:00 am
Instructor: No instructor found
Assigned Student: Michel Rizkallah
Session Status: Completed
Session Materials: No materials available
Instructor Note:
- Updates: Strategy & – Smarkk – Strathaus – MSE
- Revision of all structures – starting off with market sizing exercises
- Estimate how many diapers are sold annually in France
- Estimate the annual revenue of all coffee shops in New York City
- Estimate the number of Starbucks Stores in Lebanon
- Estimate the number of personal trainers in the U.S
- Estimate the revenues of Consulting Headquarters
General tips:
Market sizing is always solved in a top down approach in most cases, bottom up is only used when it is done for individual (uber drivers, or teacher/tutor, ….). In rare cases, we have to use both methods top down and bottom up: personal trainers in the U.S, How many Starbucks are there in Lebanon, How many gas stations are there in Dubai …
